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MODTAGE design

San Francisco, CA

MODTAGE design Founder, Gretchen Murdock, delivers a sophisticated and thorough approach to all phases of the design process. With the education and knowledge of a trained professional, Gretchen combines her natural passion for design with the unique needs of each client. Having worked with multiple well-known architecture and interior design firm's in the Bay Area, her projects have ranged from high-profile corporate entities & residences to family-focused homes.

Inspired by her travels, Gretchen has a unique ability of incorporating color & bold patterns reminiscent of Mexican décor as well as retaining a clean & polished design influenced by Scandinavian or Japanese aesthetic. Vintage finds from her travels paired with modern elements is a favorite juxtaposition.

Gretchen thrives in the rich space between form and functionality while working to understand the personality and aesthetic preferences of each of her clients.
Wescover creator since 2019

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