Melbourne based artist, Meg Cowell, has been critically acclaimed for her photo-based couture gown artwork, which she is now offering as a bespoke service for owners of treasured fashion. Each gown is carefully suspended and arranged in pure fresh water (this causes no damage to the material).
The liquid acts as an agent for movement, allowing the garments to bloom into new forms in a deep boundless setting. The resulting effect gives character and life to the garments as they dance through the water transformed and flower-like.
“I have so many friends getting married and searching for ways to commemorate their dresses and continue to enjoy them. I had the idea of photographing their dresses and the result is truly amazing.”