{"id":3849,"date":"2019-07-08T12:42:57","date_gmt":"2019-07-08T12:42:57","guid":{"rendered":"https:\/\/www.wescover.com\/blog\/?p=3849"},"modified":"2023-04-04T13:22:43","modified_gmt":"2023-04-04T13:22:43","slug":"google-lens-and-wescover-are-working-together","status":"publish","type":"post","link":"https:\/\/www.wescover.com\/blog\/2019\/07\/08\/google-lens-and-wescover-are-working-together\/","title":{"rendered":"Google Lens and Wescover are Working Together!"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">We are excited to announce that Google Lens will help our artists get discovered using their AR\/visual search. After a year in the making, we are so happy to see this come to life and create opportunities for our community!<\/span><\/p>\n<p><iframe title=\"Explore Art Outside Museums with Wescover and Google Lens\" width=\"800\" height=\"450\" src=\"https:\/\/www.youtube.com\/embed\/Ohc9u-k1SVU?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n<p><span style=\"font-weight: 400;\">If you&#8217;re new to Google Lens, it lets you search for what you see. This <em>visual search<\/em> lets you look up what&#8217;s in front of you and, in the case of Wescover, leads you to an exact match online. So if you&#8217;re out to coffee and you love the painting behind the barista, instead of typing to describe what you&#8217;re looking at, &#8220;<em>who made that colorful mural in craftsman and wolves?<\/em>&#8221; You just open your camera to look up the item and, since it\u2019s on Wescover, you\u2019ll discover it\u2019s made by <a href=\"https:\/\/www.wescover.com\/p\/murals-by-heather-day-at-craftsman-and-wolves-den--Pr11R1Wv6Pmb\">Heather Day<\/a> and her story!\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We are especially excited because the announcement is on the heels of Lens launching with prestigious art destinations like the de Young Museum. What\u2019s special about Wescover is that we bring this museum experience outdoors. So anywhere there\u2019s art by our creators\u2014like a hotel, restaurant, or city street corner \u2014it can be explored like a free museum.\u00a0\u00a0<\/span><\/p>\n<p>It&#8217;s an empowering tool for anyone interested in art. Curious traveler can now explore city streets like a free museum and learn about the local artists there. While professional interior designers and savvy consumers can use it to browse their favorite restaurants and hotels like showroom floors.<\/p>\n<p>Most of all we are excited about how it&#8217;ll impact our Creators because anytime time someone is curious about their work, it becomes an opportunity for them to get discovered. Whether it&#8217;s by a supportive new fan or a career-changing client, these discoveries encourage artists to keep creating and make our spaces more beautiful!\u00a0\u00a0<strong>\u201cWe\u2019re excited to see the difference our content is making. Each exact match gives creators the credit they deserve and helps consumers find what they\u2019re looking for<i>\u201d<\/i><\/strong><span style=\"font-weight: 400;\"> says Wescover co-founder and CEO, Rachely Esman.<\/span><\/p>\n<h2>Want to try it out?<\/h2>\n<p><span style=\"font-weight: 400;\">For the launch, we are starting with <a href=\"https:\/\/www.wescover.com\/g\/p\/featured-lens-san-francisco\">this map to lensable works around San Francisco<\/a> in nearby neighborhoods (and more cities soon). Since the technology is so new, we are carefully curating each art piece and moving them in flights to Google Lens. <\/span><span style=\"font-weight: 400;\">The incredible part is we&#8217;re getting an exact match to these works using Lens and learning more about each piece as we go. <strong>Every week the map will grow to include new art too!<\/strong><\/span><\/p>\n<p><a href=\"https:\/\/www.wescover.com\/g\/p\/featured-lens-san-francisco\"><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter wp-post-3849 wp-image-3859 size-large\" src=\"https:\/\/blog.wescover.com\/wp-content\/uploads\/2019\/07\/Screen-Shot-2019-07-08-at-5.37.41-AM-1024x319.png\" alt=\"\" width=\"960\" height=\"299\" srcset=\"https:\/\/blog-prod.wescover.com\/wp-content\/uploads\/2019\/07\/Screen-Shot-2019-07-08-at-5.37.41-AM-1024x319.png 1024w, https:\/\/blog-prod.wescover.com\/wp-content\/uploads\/2019\/07\/Screen-Shot-2019-07-08-at-5.37.41-AM-300x93.png 300w, https:\/\/blog-prod.wescover.com\/wp-content\/uploads\/2019\/07\/Screen-Shot-2019-07-08-at-5.37.41-AM-768x239.png 768w, https:\/\/blog-prod.wescover.com\/wp-content\/uploads\/2019\/07\/Screen-Shot-2019-07-08-at-5.37.41-AM-1536x478.png 1536w, https:\/\/blog-prod.wescover.com\/wp-content\/uploads\/2019\/07\/Screen-Shot-2019-07-08-at-5.37.41-AM-2048x638.png 2048w\" sizes=\"(max-width: 960px) 100vw, 960px\" \/><\/a><\/p>\n<p><span style=\"font-weight: 400;\">When you spot a local art piece that\u2019s on the Wescover map, point the camera at it using Google and you\u2019ll learn the Creator&#8217;s story, see more of their work, and reach out as a fan or buyer. <\/span><\/p>\n<p><a href=\"https:\/\/www.wescover.com\/g\/p\/featured-lens-san-francisco\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" class=\"aligncenter wp-post-3849 wp-image-3858 size-full\" src=\"https:\/\/blog.wescover.com\/wp-content\/uploads\/2019\/07\/Demo-GIF_-Wescover-and-Google-Lens_in-Craftsman-and-Wolves-1.gif\" alt=\"\" width=\"750\" height=\"500\" \/><\/a><\/p>\n<div id='gallery-1' class='gallery galleryid-3849 gallery-columns-3 gallery-size-medium'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.wescover.com\/blog\/2019\/07\/08\/google-lens-and-wescover-are-working-together\/1-17\/'><img decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/blog-prod.wescover.com\/wp-content\/uploads\/2019\/07\/1-300x300.png\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/blog-prod.wescover.com\/wp-content\/uploads\/2019\/07\/1-300x300.png 300w, https:\/\/blog-prod.wescover.com\/wp-content\/uploads\/2019\/07\/1-1024x1024.png 1024w, https:\/\/blog-prod.wescover.com\/wp-content\/uploads\/2019\/07\/1-150x150.png 150w, https:\/\/blog-prod.wescover.com\/wp-content\/uploads\/2019\/07\/1-768x768.png 768w, https:\/\/blog-prod.wescover.com\/wp-content\/uploads\/2019\/07\/1.png 1080w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.wescover.com\/blog\/2019\/07\/08\/google-lens-and-wescover-are-working-together\/2-14\/'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/blog-prod.wescover.com\/wp-content\/uploads\/2019\/07\/2-300x300.png\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/blog-prod.wescover.com\/wp-content\/uploads\/2019\/07\/2-300x300.png 300w, https:\/\/blog-prod.wescover.com\/wp-content\/uploads\/2019\/07\/2-1024x1024.png 1024w, https:\/\/blog-prod.wescover.com\/wp-content\/uploads\/2019\/07\/2-150x150.png 150w, https:\/\/blog-prod.wescover.com\/wp-content\/uploads\/2019\/07\/2-768x768.png 768w, https:\/\/blog-prod.wescover.com\/wp-content\/uploads\/2019\/07\/2.png 1080w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.wescover.com\/blog\/2019\/07\/08\/google-lens-and-wescover-are-working-together\/3-13\/'><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/blog-prod.wescover.com\/wp-content\/uploads\/2019\/07\/3-300x300.png\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/blog-prod.wescover.com\/wp-content\/uploads\/2019\/07\/3-300x300.png 300w, https:\/\/blog-prod.wescover.com\/wp-content\/uploads\/2019\/07\/3-1024x1024.png 1024w, https:\/\/blog-prod.wescover.com\/wp-content\/uploads\/2019\/07\/3-150x150.png 150w, https:\/\/blog-prod.wescover.com\/wp-content\/uploads\/2019\/07\/3-768x768.png 768w, https:\/\/blog-prod.wescover.com\/wp-content\/uploads\/2019\/07\/3.png 1080w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>\n\n<p><span style=\"font-weight: 400;\">Users don&#8217;t even need a special device, just a smartphone. It works with both iOS (iPhones, iPads, etc) and Android. So whether it&#8217;s an art fan or interior designer, anyone can discover our Creators using Lens. Follow the steps above to make sure you have Google enabled before you <a href=\"https:\/\/www.wescover.com\/g\/p\/featured-lens-san-francisco\">go exploring<\/a>!\u00a0<\/span><\/p>\n<h2>Creators, want to get involved?<\/h2>\n<p><span style=\"font-weight: 400;\">You could be apart of our next group featured with Google! <\/span><\/p>\n<p><span style=\"font-weight: 400;\">We&#8217;re starting with 2D art pieces in public spaces (paintings, murals, and wall hangings) so mak<\/span><span style=\"font-weight: 400;\">e sure you have them up on Wescover. <\/span><span style=\"font-weight: 400;\">In the near future, we will use this tool to reveal more 3D objects like furniture and light fixtures too. <\/span><span style=\"font-weight: 400;\">Next, make sure each item has a clear photo, location, and a good description. Users want to get to know the artist and purpose behind the art they&#8217;re encountering\u2014 not just materials and dimensions. If the piece has a fun story or fact about it, please add it to the description! Try to make sure your page has at least 5 other works for curious new fans to explore. <\/span><span style=\"font-weight: 400;\">Once you&#8217;ve polished your page, reach out to learn how you can get in on the first wave of discoverable art outside the showroom!\u00a0<\/span><\/p>\n<p><strong>If you&#8217;re a Creator on Wescover and you&#8217;re excited about getting involved right away, send us a message! editorial@wescover.com<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>We are excited to announce that Google Lens will help our artists get discovered using their AR\/visual search. After a year in the making, we are so happy to see this come to life and create opportunities for our community! If you&#8217;re new to Google Lens, it lets you search for what you see. This [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":3858,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_cloudinary_featured_overwrite":false,"footnotes":""},"categories":[101,1377,540],"tags":[],"class_list":["post-3849","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-all-categories","category-press-news","category-thought-leaders"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.wescover.com\/blog\/wp-json\/wp\/v2\/posts\/3849"}],"collection":[{"href":"https:\/\/www.wescover.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.wescover.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.wescover.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.wescover.com\/blog\/wp-json\/wp\/v2\/comments?post=3849"}],"version-history":[{"count":1,"href":"https:\/\/www.wescover.com\/blog\/wp-json\/wp\/v2\/posts\/3849\/revisions"}],"predecessor-version":[{"id":11378,"href":"https:\/\/www.wescover.com\/blog\/wp-json\/wp\/v2\/posts\/3849\/revisions\/11378"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.wescover.com\/blog\/wp-json\/wp\/v2\/media\/3858"}],"wp:attachment":[{"href":"https:\/\/www.wescover.com\/blog\/wp-json\/wp\/v2\/media?parent=3849"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.wescover.com\/blog\/wp-json\/wp\/v2\/categories?post=3849"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.wescover.com\/blog\/wp-json\/wp\/v2\/tags?post=3849"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}